Be Car Confident - My Car Check
Project
Concept and production of brand TV commercial
Overview
Buying a used car can be a daunting business. My Car Check.com offers peace of mind by allowing users to check out any UK vehicle's history simply by searching the registration online.
Looking to spread the word with a TV advert, we created and shot a split screen concept that sells the benefits of the online checker in a way that's informative but also tongue-in-cheek.
Services
Creative Concept/Direction/Edit/Production
Creative Partners
Production: Wash Films
Director: Andy Walmsley
Creative Direction: Tom Walmsley
DOP: Dan Stoner / Paul Waterworth (Cinephotopro)
